the grow program

  • module 1

    story

  • module 2

    audience

  • module 3

    media & social

  • module 4

    funnels & community

  • module 5

    online programs

  • module 6

    architecture & launching

Course curriculum

  • 1

    WELCOME - START HERE

    • WELCOME TO GROW

    • NAVIGATING THE LAB

    • GROW Housekeeping

    • GROW Program Journal

    • GROW - Understandings

  • 2

    MOD 1 - STORY (Approx. 5 hours to complete)

    • GROW Chat - STORY CAKE

    • STORY - Three Stories Video (5min)

    • STORY - Three Stories Worksheet (take your time)

    • STORY - Three Stories - Example

    • STORY - 5Ws & How Video (6min)

    • STORY - 5Ws & How Spine Worksheet (20-30min)

    • STORY - Journal Exercise (20min)

    • STORY - Social Media Bio - Worksheet (15min)

    • STORY EXAMPLE - Instagram Bio's that rock

    • STORY - ASSIGNMENT #1 - Instagram Bio

    • STORY - Facebook Bio - Worksheet (5 min)

    • STORY - ASSIGNMENT #2 - FACEBOOK ABOUT STORY

    • STORY - Double Edge Sword (Closing Currency beginning) Video (6min)

    • STORY - Double Edge Sword - Worksheet (20min)

    • STORY - The Why Story (6min)

    • STORY - Crafting Your Why Story - Worksheet (30min)

    • STORY - ASSIGNMENT #3 - WHY STORY

    • STORY - Opening & Closing Video (5min)

    • STORY - Opening and Closing worksheet (10 min)

    • JUST FOR LAUGHS... Funny OPENINGS gone wrong...

    • STORY - INUKSHUK & Beginning of Story Cake

    • STORY - Story Cake Part 1 Video (6min)

    • STORY - TRANSFORMATION - Worksheet (5min)

    • STORY - ASSIGNMENT #4 - WHAT'S YOUR TRANSFORMATION?

    • STORY - Story Cake Part 2 (7min)

    • STORY - Story Cake full workbook (90min)

    • STORY - ASSIGNMENT #5 - One Level of your Story Cake

    • FINAL VIDEO - STORY - CLOSING CURRENCY (6min)

    • STORY - CLOSING CURRENCY (5 min)

  • 3

    MOD 2 - AUDIENCE & AVATAR (Approx. 3.5 hours to complete)

    • GROW Chat - AUDIENCE & AVATAR (3min)

    • A&A - If you dare... Video (1min)

    • A&A - Who are you Speaking to? Video (2 min)

    • A&A - Speak to One Worksheet (10min)

    • A&A - ASSIGNMENT #6 Conversation & Connection (15 min)

    • A&A - AVATAR Prezi (18MIN)

    • A&A - Avatar Start Where you Are Now - Worksheet (30 min)

    • A&A - Assignment #7 - Favourite Quote (take your time)

    • LAUGH BREAK - THE GOLDEN RETRIEVER RULE... (2 min)

    • GROW - MOD 2 AUDIENCE Prezi Part 2 (15 min)

    • A&A - MOD 2 Researching Your Audience (30 min)

    • A&A - MOD 2 - Audience Acronyms Final (20 min)

    • A&A - Assignment #8 - PLAY! (20 min)

    • A&A - MOD 2 - Deidre's Favourite Tech Tools for Audience

    • A&A - MOD 2- Avatar Part 1

    • A&A - MOD 2 Avatar Part 2

    • A&A - MOD 2 NOW GO DO THIS... Part 1

    • A&A - MOD 2 NOW GO DO THIS... Part 2

  • 4

    MOD 4 - FUNNELS & COMMUNITY

    • GROW Chat

    • INTRO TO FUNNELS with TinaO LEAD MAGNETS, EMAILS, FOLLOW UP

    • FUNNELS 1 2 3 INFOGRAPHIC

    • FUNNELS 123 WORKSHEET

    • WINDOW SHOPPING - FOR LAUGHS - (6min)

    • FUNNELS LM 1 - WINDOW SHOPPING Examples

    • FUNNELS LM 1 - YOUR WINDOW NOW-GO-DO

    • FUNNELS LM 2 - TRYING IT ON Examples

    • FUNNELS LM 2 - YOUR DRESSING ROOM - NOW-GO-DO

    • FUNNELS LM 3 - CASH REGISTER Examples

    • FUNNELS LM 3 - YOUR CASH REGISTER NOW-GO-DO

    • something silly

    • FUNNELS - EMAIL & AUTOMATION Video

    • FUNNELS - EMAIL TEMPLATE INFOGRAPHIC

    • FUNNEL EMAIL SERIES #1

    • FUNNEL EMAIL SERIES #2 - TEMPLATES

    • FUNNEL EMAIL SERIES #3 - TEMPLATES

    • CONVERSTION & COMMUNITY

    • COMMUNITY IS:

    • 3 DAYS 3 WEEKS 3 MONTHS & THE DENTIST

    • AUTOMATION - DAYS, WEEKS, MTHS, PERENNIALS

    • CLOSING FUNNEL CHECKLIST

    • Congratulations

  • 5

    MOD 5 - YOUR ONLINE PROGRAM

    • GROW CHAT

    • INTRO TO YOUR PROGRAM TOP TEN

    • CHOOSE YOUR CAKE - video

    • THREE PROBLEMS, ONE TRANSFORMATION

    • DIVING BOARD, POOL, REFLECT

    • STEP ONE - EARN THE RIGHT

    • now go do - START HERE

    • STEP TWO - IKEA INSTRUCTIONS

    • NOW GO DO - HOW TO IN THREE STEPS

    • STEP THREE - TELL A STORY

    • NOW GO DO - tell a story

    • STEP FOUR - GO DO

    • NOW GO DO - ASSIGNMENTS 1-3

    • STEP FIVE - REFLECT & LEARN

    • NOW GO DO WRAP IT ALL UP

    • ONLINE LEARNING IS DEAD

    • EXPERIENTIAL LEARNING LIST

    • TECH TIPS FOR ONLINE PROGRAMS

    • you did it!

  • 6

    GROW LIBRARY of RESOURCE MATERIALS

    • MODULE 1 - STORY - FULL WORKBOOK

    • MODULE 2 - AUDIENCE AND AVATAR FULL WORKBOOK

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